A project of The Angel Management Group (who brought you LAX, Wet Republic and more recently Hakkasan) Pure nightclub at Caesar’s Palace is a haven for all party lovers who can’t get enough of Las Vegas!
Pure nightclub discovered the all-encompassing formula for success in Vegas with its inception in 2005, and has been the most talked and written about club for quite some time now; it was awarded “Las Vegas Mega-Club of the Year” by the 2011 Nightclub & Bar Awards and was even named ‘No. 1 Club in the country’ by E! Entertainment.
Symbolizing a new standard in Vegas nightlife, Pure nightclub provides unadulterated, nonstop entertainment and has hosted some of the biggest performances in the history of Vegas nightclubs, which is why unlike most other clubs, Pure did not have to revamp its image to attract customers and maintain its revenues. Plus, its prime location makes it something you just can’t miss, quite literally; it’s the strip’s first nightlife location.
Pure nightclub operates on Tuesdays, Thursdays and Sundays from 10pm to 4 am and only permits 21-and-above year olds. As a testament to its 8-year tenure, hoards of people can be sighted in queue outside the club; it is still advised to make reservations as you can expect waiting periods of up to 45 minutes.
The two story, 40,000 square-foot venue can accommodate up to 2400 people and has an elaborate Roman-themed interior bathed in white, creating a truly euphoric atmosphere, which fits in perfectly with the overall theme of Caesar’s palace.
The entrance (almost as if a pathway to your wildest dream) is lined with illuminated white walls that lead to one of five exquisite locations, each with its own DJs, bar and decorative style; the main room (the center of the party with two bars and a huge silvery dance floor in between two alcoves containing numerous VIP booths), an anteroom (which is not as crowded, has its own bar with access to the main club area so you’re always just a few steps away from the party), the Pure Lounge (offering an alternate nightlife experience), the Red Room and the highlight of the club, the outdoor terrace.
The Red room provides a light, more intimate and laid back environment than the main room for those looking to mingle and spend a calm night. A little further up and you can witness the talk of the town yourself; a white staircase to a glass-enclosed hallway that wraps above one of the bars is a patio overlooking the brightly lit Vegas strip, with its own VIP seating, dance floor, bar and a breath taking panoramic view that remains unparalleled to date. Pure nightclub is the pioneer of outdoor patios in Vegas (which still remains the best part of club, as claimed by its long list of A-list attendees and club enthusiasts alike) and many nightclubs have followed in its footsteps.
There have however been mixed reviews about the quality of service, and the music selection. Some say Pure hasn’t been able to maintain itself due to the intense competition from the array of nightclubs opening up on the strip, each grander than the last.
Perhaps the only club in Vegas that has loosened its dress-code policy to accommodate all sorts of people, Pure allows you to dress how you want, still however demanding a club-appropriate attire.
Resident DJs at Pure include Eric D-Lux, DJ Cassanova, DJ Shift, DJ Joey Mazzola, DJ Konnex, DJ Cyperkid and DJ Slip playing an amazing selection of loud and engaging house, hip hop and rock music.
Upcoming Special events:
Tuesday: Industry Tuesdays.
Thursday: Pure Thursdays.
Friday: D-Lux Fridays with DJ Eric D-Lux.
With multiple rooms to explore and experiences to have, it might take more than just one trip to witness the entire Roman-inspired marvel! So even when in Vegas, party as the Romans do and make sure to check out Pure nightclub at Caesar’s palace for an unforgettable Las Vegas nightlife experience.
William Doyle wrote this article about the Las Vegas nightclub Pure at Caesars Palace.